Importance of Employee Engagement
Rohit Singh VP of Customer Engagement Schedule Free Consultation
  • What is Employee Engagement? Why is Employee Engagement important? Should you have an Employee Engagement Platform? If so, what will it do for you?

    According to Forbes, “Employee engagement is the employee’s emotional commitment to the organization and its goals. This emotional commitment means engaged employees care about their work and their company.”

    Workforce engagement is expected to see a slight rise in a percentage or two this year. Why is that? There are several factors associated with it. Let’s have a look at some of them:

    Millennials

    Millennials take over the employee sector with the latest numbers from 2017, showing a rise to 35%. They have begun to replace baby-boomers / retiring employees and are securing new positions.

    Companies will need to tailor their employee engagement strategies with top-most features to suit the current workforce and the upcoming generation of recent graduates. It means a positive work culture, a sense of working for causes, and a robust goal-oriented culture that keeps continuously moving. 

    Compassionate Leadership

    The saying is that “People quit bosses, not jobs.” And the saying seems to be accurate.

    As mentioned above, the modern workforce needs leaders who work as a team vs. those who command the team. Leaders who set vital goals to take time to nurture and cultivate the team. They engage them with training and ways to contribute to the company and feel valued for doing so.

    Employee Feedback

    Employees who can give feedback to a company without fear of any repercussions feel more special. They have a “buy-in” for the company and its vision. Additionally, employees who can give and receive regular feedback on their work willingly work harder and provide better results than those who didn’t receive feedback.

    Constructive feedback will almost always be viewed as a way to improve and will likely motivate employees to focus on their strengths while working on their weaknesses. 

    Blending Life and Work

    As you can probably tell by now, a balance between life and work is essential for today’s workforce. Better engagement practices allow the blending of the two by allowing more flexible schedules, working from home, and this is likely to generate significant results.

    People Analytics

    People Analytics is the collection of data on work efficiency, turnovers, etc., and its effect on customer relationships. The data can point to weak spots and help strengthen those. It is also an excellent way to keep tabs on employee behaviors and initiate positive changes, hence, increasing engagement. 

    Employee Focused Technology

    Human Resources has begun incorporating social media platforms, networking channels, and feedback apps to drive employee engagement better. Regular check-ins using these tools in areas where employees have easy access, such as mobile apps, can provide report data allowing quick, nearly real-time adjustments to current and future strategies. 

    Employee engagement is essential as it drives high levels of productivity and increases employee retention. All because of a higher “buy-in” from employees, why you should have an Employee Engagement Platform, and finally, what will it do for you and your company.

    What elements does NextBee’s engagement platform have?

    NextBee’s team with nearly a decade of experience actively monitors and adapts to meet employee engagement trends. With its scalable platform, brands can create customized programs for their employees such as:

    • It has a robust goal-tracking process to evaluate each employee’s performance
    • The platform allows companies to introduce personalized features according to each employee’s requirement
    • To motivate the staff, rewards, and recognition awards work best when it comes to appreciating team members’ efforts as a whole. Brands can easily create innovative recognition programs
    • Smart admin dashboard to customize the features and functionality without facing any glitches or integrating third-party platform to support for integrating new features

    If you are looking to incorporate such an Employee Engagement platform for better business results, contact our NextBee specialists to provide complete information about the solution. 

Align Your Company, Your Teams, And Your Individual Employees To Foster A Company Culture Rooted In Success.


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