Big Data – A Revolution That Has Transformed Business Models
Brett Tadlock VP of Customer Engagement Schedule Free Consultation
  • The world develops each day, so does the use of technology in businesses. If you have a business, then there is an absolute need for you to be at the frontline of everything new coming into your industry. Over the years, one of the technological advancement that has brought in big changes into the business world is the use of big data. Big Data is a means of solving business-related problems by collecting data a large set of data from numerous sources. This set of data can either be structured, semi-structured, or unstructured. It is usually collected from numerous sources or specifically through the business.

    To mention a few of these sources we have medical records, mobile applications, customer databases, business transaction systems, social networks, and scientific experiments. Whichever you have at your disposal, you can put it to good use and collect the data needed.

    Today, businesses are putting big data into good use and making sure it helps provide lasting solutions to their everyday business. According to detailed research, this massive big data business is expected to reach a target of USD 123.23 billion by 2025. This is to prove to you that big data has immensely changed several things in the business world.

    Right here, we will be taking you through how the use of big data has brought in a series of revolutions that have helped transformed several business models. But before we go into details above that, let’s a quick look at how big data have been able to impact businesses.

    Impact of Big Data on Business

    Ever since its inception, one of the major areas big data have been able to impact the business world is by using data analysis to improve customer services and profit maximization. Being the primary goal of every company or business, the advantages that big data brings to the table can’t be sidelined. Also, big data help improve other key areas of a business such as the efficiency of the process used in the business, the marketing strategy used to boost sales, cost reduction, and improved production.

    To help facilitate the use of big data, data scientists have been able to develop technologies that are capable of helping companies collect large volumes of data, analyze them, bring out good interpretations that can help improve the general performance of a particular business. These technologies include Hadoop and cloud-based analytics. With this, business owners can analyze data and bring about something new for their respective businesses.

    Apart from the fact that big data offers business new models, it’s a technology that has no stagnant position. Over the years, it has improved, evolved, and has gone through different phases. Presently some involve the use of machine learning, quantum computing, predictive analytics, memory analytics, artificial intelligence, and Hadoop. Each of these has a distinctive feature. All you have to do is select that which suits your business and make use of it the right way.

    The most amazing thing about the use of big data is that it can be deployed in both small and large businesses. This gives both the opportunity to have an intelligent insight into their business. With this, small business is also able to operate like the bigger ones and make more profitable decisions.

    The Big Data Market

    With the recent and consistent advancements in this industry, companies are beginning to see the need for making use of data analytics in their respective businesses without making random mistakes that others do often make. Despite this revolutionary improvement in a different part of the business world, there is still more to be done in the sectors. Although efforts are put into place to make sure the various organizations begin to consider the use of big data in all their activities. Thus, to implement data analytics and increase business revenue, contact NextBee today!

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