Everybody in the business knows that the best way to generate sales and get new clients is to ask existing customers to refer their friends and family. If you can get your patrons to vote for your brand. Not only will you experience a boost in sales, but also, the existing customers become your greatest advocates.

What’s more – a customer who comes via referrals is not only more likely to go through a sale than one who didn’t arrive via referrals, but they will also stay with you longer than a regular customer.

But here is the crux of the issue – asking for a referral can be quite clumsy. Sometimes, the very act of asking for a referral makes the client push away. So how do you master the art of getting referrals without appearing clingy and pushy? Here’s how:

1. Target the oldest clients

If you ask a newly arrived customer to refer you to their friends, they are unlikely to vouch for you. So, instead of sending a complete referral request to all your customers, you can target the clients you already have stellar relationships with. They already know your policy, are loyal to your product, and have intimate knowledge about your brand.

At NextBee, we use AI-powered analytics to design the best referral program for you. It will assist you to focus on your best clients, those who will help your business grow.

2. Don’t be direct

Some clients can find it distasteful if you directly ask them for a referral. There are ways to get around the awkwardness and get the job done without making anyone uncomfortable.

At NextBee, our referral program software is designed to think of effective methods to increase customer referrals. Website reviews are a great way to get feedback and referrals without explicitly mentioning the word.

You can also request your clients to participate in a case study or provide a testimonial of their experience with you. In this way, they will be recommending your business indirectly, without any discomfort.

3. Incentivize

A gift for customers who refer a friend or family member is the best way to make your referral program a huge success. It doesn’t have to be a considerable investment.

You can offer a gift card, cashback, product for 10% off, etc. Make it clear to your customers that every client they send your way will be beneficial for them too. It’s a surefire win-win situation.

4. Add a simple way to refer to friends

Design your website or app so that it is seamless and easy for the client to refer someone to your business. It can be a link, a button, or a box where clients can add the person they refer to. The easier the process of referring a friend is, the more you will gain from referral sales. 

How NextBee help brands with referral marketing software?

NextBee is a one-stop solution for your business requirements whether you have just started your start-up, an enterprise-level, or a big organization. Our key features aren’t restricted to any level. 

Let’s have a glance at the salient features of our platform!

• Brands can design targeted incentives for their clients to boost referral sales
• Smart and robust admin dashboard
• Reduces time and effort to do things manually by the companies
• Before asking customers for referrals, brands can analyze their buyer’s persona and how actively they are engaged with the company

All in all, NextBee’s referral program software will assist your brand in the best way possible for your business to boost your referral sales.

To take a free demo of the product, contact us today!