In some industries, most companies or products are chosen by buyers solely on the recommendation of a friend. One such product is ‘anti-virus software’. A computer user who wants to buy anti-virus software will get first hand recommendations from people who have been with a particular brand through the years.
• Referral marketing widgets - referral rewards in form of cash, vouchers or gifts.
• Cash, voucher rebate - Some stores offer a $10 rebate for every consecutive purchase that you make after the first buy.
• Blogs - You must recompense commissions or reward webmasters and popular bloggers to feature your business and most recent releases and updates along with schemes that you offer.
• Search Marketing / SEO: These are easy to create and manage and can help you gain web traffic, credibility and new audiences.
• eBay marketing – To add an extension to your store, you should sign up and start a shop on eBay or any other popular online portals.
Over the course of a last few years we have also seen a lot of reviews and online discussions about anti-virus software in the market. A person who evangelizes is also an indirect referrer to a particular brand. Thus the possibilities of applying referral to anti virus software sales programs are enormous.
